Strategy-driven design to land your dream clients
As a fellow business owner, I understand how much you put into your business - how much time, energy, and how much of yourself.
That's why I believe in creating a strong foundation. My goal is simple: provide a comprehensive approach from the get-go so you aren't left filling in the gaps later - you have more important things to do!
At its core, business ownership is the combination of:
your dreams, your time, and your livelihood.
It deserves to be represented in a way that visibly reflects your passion & your drive.
Choose your brand journey
01. Brand Essentials
4-6 Weeks / starting at $3200
When you walk away with these items, you’ll have everything you need to build your business with a professional appearance.
You will go through a discovery phase to establish your brand personality and goals so that your logo and brand materials reflect who you are.
Most importantly, this doesn’t leave you with a to-do list when we are done. You will be ready to launch your business across all print and digital platforms with a brand that is aligned with you.
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In-depth Brand Questionnaire
Discovery & Strategy
Moodboard
3 Logo Concepts
1 Finalized Logo + Submark(s)
Color Palette
Typography System (Headline, Subheadline, Body Copy)
Business Card Design (or comparable print item e.g. gift card, thank you cards, etc.)
Social Media Profiles (Facebook Cover Photo + Facebook and Instagram Profiles, unless otherwise specified)
Website Favicon
Gmail Signature
3-5 Brand Launch Images
Brand Style Guide
All necessary brand files
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A la carte print & digital marketing collateral - custom quoted
view example:
02. Brand + Squarespace Website
8-10 Weeks / starting at $6200
If your brand is your foundation, your website is your launch pad. My approach to your website is to inform your clients, highlight your personality, and communicate your ideals.
We will bring your services to life and let your website do some of the heavy lifting. When your clients reach out to you from your site, they’ll already be enthusiastic about working with you! Let’s make a website you can’t wait to share!
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Everything included in the Brand Essentials Package above
In-depth Website Intake & Strategy
Questionnaire + Website Content Planner
Up to 5 custom design pages (home + e.g. about, services, contact, blog, gallery)
2 Revision Rounds
Responsive design - A site that looks great across all devices
Social Media Integration
Custom CSS
Library of ~10 stock images included
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Coming Soon/Landing Page
Website Copy
Additional pages can be added starting at $350/page. These will be custom quoted depending on the complexity of the page(s) you want to add.
view example:
Interested in copywriting?
I’m thrilled to announce I now offer copywriting services for web projects. I partner with a few fabulous writers to take your website to the next level and take this task off your plate.
Just make sure to note your interest in the inquiry and we’ll make it happen!
The Process
01
discovery
Some of the best and most consistent feedback I get from clients is that I “read their minds” and created a brand that feels so perfectly “them.”
I could tell you it’s magic - but it’s actually the result of a dialed-in, thorough discovery phase. My tried-and-true questionnaire, moodboard, and behind-the-scenes research ensure the best designs - every time.
02
design
Cue the “OH MY!” and “HOW?” reactions because this is where the excitement happens.
We will review your three logo concepts together so you know the full thought process behind each.
This is an example of what you see in the first round of logo concepts - and trust me - it’s so much more than “just a logo”
From here, you choose the logo concept that you like best (aka the one your clients will love the most!).
We refine the details in up to two revision rounds.
03
refine
04
Deliver & Launch
You’re ready to share with the world! I provide you with your final logo files, print-ready files, social profiles, brand style guide, and walk through final website checks.
I also provide you with ready-to-share launch images so you can make a splash when you announce your new brand!
Already have a logo you love? No problem.
Inquire about a custom quote or view our day rate below.
03 Design in a Day
8 Hours / $850
The perfect fit
If you are looking for a new logo, the package above, Brand Essentials is for you! But for those who already have a logo but have a few gaps to fill to make your brand even stronger, Design in a Day is the perfect fit.
We’ll evaluate your established branding elements (previous clients - no sweat, we’re already set!) and review your prioritized collateral wishlist. We will agree on what items you receive at the end of your Design Day. Then we schedule your day!
You will receive your own detailed timeline for collecting and reviewing your content to ensure a smooth design day.
not quite right
Building your brand from square one is a big step and requires more than one day, so if you are looking for a rebrand or new logo you will be best-suited with Brand Essentials. If you have questions about where your project fits best, let me know in the contact form.
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Preliminary Content Review
8-Hour Design Day
In-Progress Phone Call (Scheduled on Design Day)
Delivery of all Completed Files (2-3 Marketing Materials)
FAQs
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I don’t. I’ve spent years tweaking this process and the result is a tried and true approach that works every time. Anytime I’ve tried to cut corners it has resulted in a longer process, more revisions…and more frustration along the way for both of us.
I understand starting a business comes with a long list of things (and expenses!). So trust me when I say - I wouldn’t exclusively offer this logo + brand approach if I didn’t wholeheartedly believe in it.
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4-6 weeks for branding, with an additional 4-5 weeks for websites.
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Your 30% deposit holds your space in my calendar. In the interim, I send you a brand questionnaire that needs to be completed by your project start date. Other than that, get excited, dream about ideas, and soak up inspiration.
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Currently no. I believe in a holistic approach and in my experience, I am able to best serve clients when we work together from a fresh start.
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It is the perfect fit for the majority of small to medium-sized businesses. The days of Squarespace “templates” are long gone and you can achieve a high level of customization with a Squarespace design.
It is intuitive enough to be user-friendly to beginner-level users, enabling you to make content updates on your own should you want to. Website off-boarding includes a tutorial for content updates so you will have all the basic know-how that you need.
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Yes! All projects require a 30% non-refeundable deposit to hold your spot in my project calendar. Two additional payments of 30% will be collected, one with your project start date and the final payment at the end of your project.
Because I typically book projects 4-6 weeks in advance of our start date, your deposit is non-refundable because I am reserving time to work on your project.
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All websites include basic SEO set-up. SEO for your website copy is not included, and I suggest you discuss this with your copywriter.
SEO has ever-changing rules and requires a time investment to see results. If you require ongoing SEO services I suggest consulting with an SEO expert.
YOUR brand designed for
YOUR Clients
If you are looking for a designer who’s there to listen to your exact needs, and then creates the most stunning artwork then you have to hire Emily ASAP.
From the initial email to all the follow-up phone calls we had, Emily truly wanted to get to know us, what we wished for, as well as who we are as photographers and she infused everything into the art she creates. She truly cares.
Henry Tieu Photography
Seattle, Washington
Our clients have been celebrated far & Wide
