Henry Tieu Photography

 

Summary

**The taglines are placeholder info and can be updated in revision rounds.

Below each of the three concepts shows the

  1. Horizontal Logo

  2. Vertical Logo

  3. Initial Mark

  4. Headline Text

  5. Photo Detail

  6. Business Card Mockup

  7. Text Mockup

  8. Logo Suite

Note

While each of these designs are meant to show a developed idea of each concept, each will be refined and the chosen concept will be carefully considered and added to until the brand is the strongest representation it can be.

Business card concepts and the homepage mockup are meant to show how the brand can progress beyond the logo alone and will be refined along with the logo. Additionally, the information shown is placeholder information. 

*Website inspiration - Sixpenny

 

Moodboard

Brand Tone

luxury, warm, clean, empathetic, fun, creative, emotive, sentiment, inspirational, inclusive

 
 

Concept 1

Key descriptors: approachable, friendly, timeless, minimal, geometric, some softer elements

 
 

Concept 2

Key Descriptors: Minimal, timeless, streamlined, nordic, confident

 

Concept 3

Key descriptors: Refined, classic, modern, high-end